The Internet can be "+"?The answer here!

Since prime minister li put forward the plan of action, the media and even the 2015 as a traditional industry of the first year of the Internet, more and more people believe that stand in the time of the tuyere pigs can fly, the Internet can transform everything, especially the birth of the O2O, but the Internet is defined as the only almighty god.

To say in recent period of time what is the hottest word in the Internet industry, a lot of people might vote for "Internet +".

Since prime minister li put forward the plan of action, the media and even the 2015 as a "traditional industry" of the first year of the Internet, more and more people believe in the "standing on the tuyere pig can fly" era, the Internet can transform everything, especially the birth of O2O this kind of business model, but the Internet is defined as the only universal "god".
But in my opinion, the Internet is not what all can "+", or the Internet may be able to transform everything, but is not to say that can completely transform the traditional enterprise, but for some industries, may only be modified some part of their business processes.It doesn't completely transforming traditional enterprise, also not necessarily can bring more profit to traditional enterprise, sometimes even have a negative impact on the development of enterprises.
Remember to have seen a paper before, probably means information can improve the efficiency of enterprise operation is a paradox, according to the author's investigation, after quite a few enterprises informatization reform, only certain process to improve the working efficiency, but did not improve the operational efficiency of the whole enterprise, there are many reasons, because information transformation, to set up a special information department, or can't use information transforming business processes, the result is that some jobs more efficient, but not the overall improvement, and so on many things.
In fact, this kind of situation in the Internet industry.
Mentioned in an article on the net, the human-computer interaction expert Dan, said Dr Olsen "computing the exponential growth of perception, memory, and the growth of the ability to convey information to form bright contrast. Describe the person's ability to change over time curve is flat, shows our ability did not change."
If the speed of the computer speed is always faster and faster and people without growth, so how can you guarantee the traditional enterprise + Internet can improve the production efficiency of traditional enterprise?
According to November 1, 2011 the implementation of the national economy industry classification, the national economy can be divided into farming, forestry, animal husbandry and fishery (not including agriculture, forestry, animal husbandry and fishery services);Mining (excluding mining auxiliary activities), manufacturing (including metal products, machinery and equipment repair), electric power, heat, gas and water production and supply industry, construction industry;Wholesale and retail trade, transportation, warehousing and postal service, accommodation and catering industry, information transmission, software and information technology services, finance, real estate, leasing and business services, scientific research and technical services, water conservancy, environment and public facilities management, residents service, repair and other services, education, health and social work, culture, sports and entertainment, public management, social security and social organizations, international organizations, as well as agriculture, forestry, animal husbandry and fishery in agriculture, forestry, animal husbandry and fishery industry, mining in the mining industry auxiliary activities, in manufacturing metal products, machinery and equipment repair.
In these industries, you can think about yourself, what are the industry is suitable for reconstruction of Internet?What are the industry is not suitable for reconstruction of Internet?
As I mentioned in the previous article, light asset class enterprise may be more suitable for the Internet.But there are also some traditional enterprises are also suited for reform from the Internet.
At present, I think that is suitable for the traditional enterprise "Internet +" should have at least one of the following three characteristics:
A, light assets
Light of the characteristics of assets of enterprises is "virtual" something more, such as the core technology and brand standards, financial services, network services, intermediary services, content services, etc., have this kind of industry information transmission, software and information technology services, finance, leasing and business services, scientific research and technical services, education, health and social work, culture, sports and entertainment, etc.Assets in these companies, the "light" is more suitable for the reworking of the Internet.
Second, to provide goods or services without being limited by the space and time
These goods and services may be virtual, such as news, music, academic papers, training, financial services, information transmission and so on, it is possible that through the optimization of the process and the whole chain integration can greatly shorten the time limit of goods or services, such as e-commerce industry to reform the logistics industry, make the speed of the physical commodity to the user significantly shortened, place an order in the morning to the afternoon, even an hour arrived, it makes the limit of time and space of goods and services.
Three, some links to the Internet in the business process
These enterprises can through business process transformation, through online experience mode of innovation, the traditional offline resources integration, realize O2O closed loop, realizing the Internet (you can implement case to determine whether to have O2O feasible), these companies focused on living consumption.Also can be the product design and production is still the traditional model, but the market means, Internet innovation of marketing channels, marketing and sales through the Internet, the traditional enterprise concentrated in the manufacturing, logistics, transport, etc.
"Medical" Internet + fusion, the simplest approach is to realize the information transparency and unequal resource allocation problems, for example, such as registered web service, can solve the registered line up a long time when you see a doctor, the doctor wait time long queue time, settlement of "three long and one short" problem.Doctors and spring rain, the use of special light type application such as clove garden, solved some users see a doctor difficult problem.
"Internet + industry" : make manufacturing more intelligent
Recently, the German industrial 4.0 "collisions with Chinese elements, this year the German hannover exhibition (CeBIT2015) the biggest watch IT," industrial 4.0 "is the application of Internet of things, intelligence and other new technology to improve the level of manufacturing, intelligent manufacturing to transformation, by determining the manufacturing process such as network technology, real-time management, its" bottom-up "mode of production revolution, not only to save the cost and time, innovative technology, also has a new market potential and opportunities.
"Internet + farming" : catalytic China agricultural brand road
Agriculture looks furthest away from the Internet, but as the most traditional industry agriculture also determines the 'Internet + agricultural potential is enormous.
First of all, digital technology can promote efficiency of agricultural production.For example, the use of information technology to the plot of soil, fertility, and climate for big data analysis, and provide the relevant solutions, cultivation, fertilization can improve agricultural production efficiency.Secondly, agricultural information Internet will help to market demand docking, the age of the Internet's new farmers can not only use the Internet for advanced technical information, but can be by big data to master the latest prices of agricultural products, to determine key to grasp the trend of agricultural production;Again, agricultural Internet, can attract more young people are active in agriculture in branding, with the Internet is a thinking of the "new farmers" group, will be able to create a more diverse pattern of "new agriculture".
"Internet + education" : online education
Prime minister, said in a report this year, 2015 will continue to promote the development of education fairness and quality improvement, including to speed up the obligation education standardization school construction, improve the basic conditions for offering education and weak schools and boarding schools to carry out the peasant workers' children trailing in defined to receive compulsory education policy, allegedly in 2015 the ministry of education will only spent 70 billion yuan for the education informatization.
"Internet + financial" : the national finance and the development of small enterprises
From balance, WeChat Lucky Money treasure to the network bank...Internet financial has quietly come to the side of each person.Data show that in the first half of 2014, lending to domestic P2P network platform for half a year to clinch a deal amount of nearly one hundred billion yuan, 292 million Internet payment users.Traditional financial transformation to the Internet, financial services PuHuiMin, become the trend of The Times."Internet + financial" will bring about a national financial boom, the combination of low threshold and convenience to make money fast flow, big data for easy reference, P2P and microfinance development and more hot.This will also help to micro, small and medium enterprises, working-class, freelancers, the general public to obtain financial services such as rural migrant workers.
"Internet + transportation and tourism" : resource sharing everything together
Our physical space is more and more limited, housing is more and more small, less parking space.Many products, you do not necessarily need to be 100% owned, you only need to consider how to better use, if convenient can be used, "ownership" is no longer important."Internet + traffic" can not only alleviate traffic congestion, can also provide convenience for people to travel and create wealth for practitioners in the field of transportation.
"Internet + culture" : make ideas more malleable and imagination
Cultural creative industry is the core of creativity.In creativity as the core, to provide public culture, art, spirit, psychology, entertainment, and other products industry.Internet and highly integrated cultural industry, and promote the whole transformation and upgrading of the industry itself.The Internet for the guest culture, promote the creative economy is very obvious, it inspire national innovation, entrepreneurship, and again and the infinite possibility of cultural industry, creative economy.
"Internet + / home appliance household" : let the appliance will talk, more intelligent household
At present most of the electrical appliances product is still in the interconnected stages, that is, just in the Internet, or the link with mobile phone.Truly valuable, however, is the Internet home appliances, namely the connectivity between different electrical appliances product, implementation is based on the linkage of the particular scenario, the mobile phone is not just the only point of entry, smart home is to let more intelligent terminal as the entry of the smart home and control center, realize intelligent electrical appliances product of Internet hardware and service integration solution, "home appliances + household" derived products

"Internet + medical" : mobile medical vertical development